Unit 8 Social Media Strategy Assignment 2: Planning, Execution & Evaluation for Organisational Growth

Unit 8 Assignment 2

B.P3 – Produce a plan to use social media in an organisation to meet its business requirements.

B.M2 – Justify planning decisions made, showing how the plan will fulfil its purpose and the organisation’s business requirements.

BC.D2 – Evaluate the plan and use of social media in an organisation against its business requirements.

B.P4 – Review the plan with others in order to identify and inform improvements

C.P5 – Produce business-related content using appropriate features of social media which meet the requirements of the plan.

C.P6 – Review data obtained on social media usage and interaction.

C.P7 – Assess the extent to which social media content and format improved search engine rankings.

Task 3

C.M3 – Optimise the content, format and features of social media which meet the requirements of the plan.

BC.D3 – Demonstrate individual responsibility, creativity and effective self-management in the planning and use of social media in an organisational context.

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