- DAM101 Programming and Algorithms Final Assessment 2026 | City St George’s
- HRM09105 Leadership in Organisations Assessment Brief 2026 | ENU
- Research Methods for Business and Psychology Assessment Brief 2026
- SWE4201 Introduction to Software Development Assignment Brief 2026
- 7CO03 Personal Effectiveness, Ethics and Business Acumen Assignment Brief 2026
- MLA725 Developing Sustainable Energy Assessment Brief 2026 | MLA College
- BMA4002 Economics and Globalisation Assignment 1 Brief 2026 | BSU
- CMI Unit 716 Strategic Approaches to Mental Health and Wellbeing (Y/617/6873) Assignment Brief 2026
- CMI Unit 714 Personal and Professional Development for Strategic Leaders (Y/617/6873) Assignment Brief 2026
- CMI Unit 712 Strategic Management Project (A/617/6871) Assignment Brief 2026
- CMI Unit 710 Marketing Strategy (J/617/6870) Assignment Brief 2026
- CMI Unit 708 Strategic Risk Management (L/617/6868) Assignment Brief 2026
- CMI Unit 706 Finance for Strategic Leaders (F/617/6866) Assignment Brief 2026
- MKT09401 International Marketing Assignment Brief 2026 | ENU
- OTHM Level 4 Unit Principles of Computer Programming (F/650/3384) Assignment Brief
- OTHM Level 4 Unit Cyber Security (D/650/3383) Assignment Brief 2026
- CMI Unit 704 Developing Organisational Strategy (T/617/6864) Assignment Brief 2026
- CMI Unit 702 Leading and Developing People to Optimise Performance (K/617/6862) Assignment Brief 2026
- CMI Unit 715 Strategic Approaches to Equality Diversity and Inclusion (D/617/6874) Assignment Brief 2026
- CMI Unit 713 Applied Research for Strategic Leaders (R/617/6872) Assignment Brief 2026
Unit 708 Strategic Marketing (M/506/9074) Assignment Brief 2026
| University | Qualifi Ltd |
| Subject | Unit 708 Strategic Marketing |
Unit 708 Strategic Marketing Assignment Brief
| Qualification | Qualifi Level 7 Diploma in Strategic Management and Leadership |
| Unit Reference Code | M/506/9074 |
| Unit Name | Strategic Marketing |
| Unit | 708 |
| RQF level | 7 |
Aim
The unit will investigate underlying models, techniques and theories that underpin marketing and can contribute to strategic objectives. It will also provide learners with a critical understanding of the marketing function within complex organisations.
Learning Outcomes and Assessment Criteria
| Learning Outcomes.
When awarded credit for this unit, a learner will: |
Assessment Criteria.
Assessment of this learning outcome will require a learner to demonstrate that they can: |
| 1. Be able to understand the relationship between the marketing plan and strategic objectives. | 1.1 Critically evaluate how marketing techniques and tools can support the strategy of an organisation and how this impacts on the marketing plan. |
| 1.2 Determine marketing methodologies and approaches that contribute to a marketing plan within complex organisations. | |
| 1.3 Address risk associated with the marketing plan. | |
| 2. Be able to produce a strategic marketing plan. | 2.1 Critically analyse the components of a marketing plan and the levels of importance of each component to the achievement of strategic objectives. |
| 2.2 Address mitigation strategies for high risk components of the plan. | |
| 2.3 Develop a marketing plan that will achieve strategic objectives for a complex organisation. | |
| 3. Be able to promote the marketing plan in support of strategic objectives. | 3.1 Discuss how the plan supports strategic objectives. |
| 3.2 Develop an approach to gain agreement for the marketing plan that will change organisation actions and methods to achieve strategic objectives. | |
| 3.3 Critically evaluate and provide review measures for the agreed plan. |
Indicative Content
- Marketing mix and principles of marketing
- Marketing research
- International marketing planning
- Methods and Techniques for collecting Data and Information
- Basic / Traditional Approaches to Strategy
- Marketing methodologies
- Diffusion of Innovation, Product life cycle and experience curve
- Issues of risk within a marketing plan
- Components of a Strategic Marketing Plan
- Brand & Advertising including Global Brands
- Advertising to Children
- The Regulatory Frameworks
- Use Product/Service Branding
- Behaviours and Attitudes
- Behavioural Measures of Loyalty
- Customer Service
- Digital and Global marketing
- Globalization theories and cases in practice.
- Advertising to Children
- The Regulatory Frameworks
Learners will further be introduced to, and encouraged to discuss, some of the management models, concepts and ideas that could be used to help them set departmental, project, team and their own objectives.
Struggling with Unit 708 Strategic Marketing Assignment?
If you are working on the Qualifi Level 7 Unit 708 Strategic Marketing assignment. Many students struggle with applying marketing frameworks, analysing market data, and aligning marketing plans with organisational strategic objectives at Level 7. At Students Assignment Help UK, you can get strategic marketing assignment help written according to UK academic standards. Pay someone for marketing assignment and receive 100% human-written, plagiarism-free and AI-free assignments to help you submit your coursework confidently and on time.
Answer
