- Level 5 Associate Diploma Unit 5CO01 Organisational performance and culture in practice Learner Assessment Brief
- Quantitative Methods for Accounting and Finance Assignment Reports
- MPM7002 Project Leadership Assessment Brief Semester 1 2025/2026
- E232 Exploring Childhood and Youth Tutor-Marked Assignment 01 | The Open University
- 5IT05 Network Routing and Switching – 603/4791/0 Qualifi Level 5 Diploma in Information Technology
- Unit 16 Computing Research Project Assignment- Mobile Security: Protecting Data on Smartphones and Tablets
- 6NH096 Enhancing Safety and Quality of Care in Adult Nursing Assignment Brief
- Leadership Critical Reflection: Exploring the Transition to Leadership within Epilepsy Specialist Nursing Practice
- T313 Renewable Energy Tutor-Marked Assignment – 01
- Pearson BTEC Level 4 Unit 4014 Production Engineering for Manufacture Assignment
- B99TG Introduction to Process Technology Assignment 1 – Mass Balances
- Financial Management Assignment 02 : Deira Trading Plc, Palm Properties Plc & Lux Cars
- Construction Project Management (CMP) Assessment 2
- Level 4 Skills Formative Writing Assessment Brief AY25-26
- Unit 2 70158R Patient Monitoring and Clinical Skills Level 4 BTEC Assignment Brief
- 603/3106/9 Level 6 NVQ Diploma in Occupational Health and Safety Practice Qualification Specification
- BTEC Level 3 UNIT 2 Communications for Engineering Technicians U2A1 Assignment Brief
- Unit L/650/1136 Level 4 Assessment Processes in Health and Social Care Settings Assignment Brief
- Unit M/6501137 Level 4 Resource Management in Health and Social Care Assignment Brief
- Finance Assignment : Infographic on the Importance and Development of Trust in Retail Finance and Benefits that Can be Attained
The NAB supermarket is offering a new line of organic products. The supermarket’s management wants to determine: Marketing Assignment, UoL, UK
| University | University of Leicester (UoL) |
| Subject | Marketing |
The NAB supermarket is offering a new line of organic products. The supermarket’s management wants to determine which customers are likely to purchase these products. The supermarket has a customer loyalty program. As an initial buyer incentive plan, the supermarket provided coupons for organic products to all of the loyalty program participants and collected data that includes whether these customers purchased any of the organic products.
The business problem is to identify the customers that are most likely to buy organic products in the supermarket. A data model will be built data set collected during the supermarket incentive period. By identifying who is to purchase organic products the company will be able to target its marketing efforts more effectively which should result in more sales per marketing advertising spend.
Questions
- Explore the raw data as provided. This will result in a brief overview of the variables so that they can be classified as qualitative data (binary, nominal, ordinal), or quantitative data with a brief description.
- Clean and prepare data to transform it into suitable variables.
- Establish a Target variable
Are You Looking for Answer of This Assignment or Essay
Studentsassignmenthelp.co.uk is a homework help website that provides students with reliable academic assistance to ensure they get the best grades possible on their assignments. Our team of assignment help experts is from various backgrounds, including those with Ph.D. qualifications, and who have extensive experience and knowledge in different academic fields and study topics. So connect with us now, and get the help you need to excel in your assignments and exams.
Answer
