MGMT7079: You have been hired as a Hospitality Consultant to assist this restaurant to review their customer service: Customer Service & Management Coursework, MTU, UK

University Munster Technological University (MTU)
Subject MGMT7079: Customer Service & Management

Case Study

The following Trip Advisor review has been received at the fine dining restaurant Frog by Adam Handling. You have been hired as a Hospitality Consultant to assist this restaurant to review their customer service operational procedures based on the above customer service journey scenario. You are to use the service blueprint tool using the given template to highlight the weak areas from this experience and to give clear recommendations on how to ensure the restaurant can exceed its customer expectations. Service Blueprint Template to be used

ASSIGNMENT Criteria

Establish and evaluate the factors that limit customer service within
the hospitality and tourism industry

Explore different customer behaviors and how to match the service delivery to those expectations.

Evaluate the benefits and opportunities derived from exceeding customer expectations to an organization’s success.

Ability to demonstrate Harvard referencing, a bibliography, and effective communication.

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