Managing Information System Assignment – A Case Study on Amazon

Introduction

• APA 7th edition referencing guidelines needs to be followed.
• Similarity between student’s work is strictly not accepted, any student found with similar work will be graded Zero and fail for the course. However, Plagiarism is an academic offence and will not be tolerated.
• Any revaluation request should come in 5 days of grade release. Any late request will not be obliged. (Form and other details shall be shared based on request)
• Revaluation cannot be requested for plagiarized assignments as the assignment stands as an academic misconduct.
• If a program participant submits the assignment late, but within 1 week after the submission date a 20%penalty will be applied
• Re-evaluation request is NOT applicable for any failed courses.
• Any rescheduling request can be fulfilled within one week after the actual date of the assessment. Any late request will not be obliged.
• Assignment once submitted to exam board is final for marking.
• Second extension cannot be provided without supporting documentary evidence.
• Program participants are strongly advised to keep a copy of their work in case the submitted copy should go astray.

1. Kindly note to adhere to all the above instructions.

PLAGIARISM

Plagiarism is defined as providing material from an uncredited source, or without the acknowledgement of the original author. For longer submissions and reports, students are required to provide an Assignment Cover Sheet, which states that submission is their original work, and has not been submitted for another assignment, either in that course, or another .

Plagiarism may have many forms including but not limited to:

The plagiarism tolerance for MBA is 8 %.

In cases where the plagiarism percentage exceeds the tolerance, students are given a second chance to rework on their assignments and submit. However, if the percentage continues to exceed the tolerance percentage the student will be awarded one grade lower than the original grade achieved.

Plagiarism may have many forms including but not limited to:

• Outright copying another author’s work without acknowledgement
• Cut and paste without the correct citation and acknowledgement
• Copying key words but changing the sentence structure without crediting the original source
• Copying the sentence structure but changing some words without crediting the original source
• Following the structure or organization of another author’s work, or order of presentation of ideas
• Submitting work that was created by an unacknowledged third party (i.e., writing service, or another student)
• Copying from published authorities without acknowledgement
• Failure to correctly use quotation marks when expressing another author’s idea
• Incorrect or improper use of in-text citation and referencing
• Missing or incorrectly presented bibliography or reference list
• Pretending ownership of another author’s ideas
• Making work available to another person for copying
• Falsifying results

Case Study Questions– Answer ALL questions

Students must include in their answer some supporting elements which may include examples from work, cases studies, textbook, lectures, internet search etc. with appropriate referencing.

Apply all tasks 1-9 to Amazon. Wordcount: 3000-3500 words (approx. 400 words / question).

Each task carries 10 marks

1. Apply the 3 dimensions of Information Systems to Amazon.

(ex. Use a mix of academic sources such as books, journal articles and non-academic sources such as the website of the company, other sites, news, media sources etc.)

(cover 3 dimensions– theoretical; apply to Amazon)

2. Critically analyse how Amazon use their CRM system for the different types of customers they have. Discuss what benefits the use of the CRM system brings to Amazon and what challenges they may encounter.

(ex. Use a mix of academic sources such as books, journal articles and non-academic sources such as the website of the company, other sites, news, media sources etc.)

(Define CRM and discuss its role in the business – theoretical; apply to Amazon)

3. Apply Porter’s Five Forces analytical framework to Amazon. Your answer should include critical elements supported with evidence/ justification.

(ex. Use a mix of academic sources such as books, journal articles and non-academic sources such as the website of the company, other sites, news, media sources, etc.)

(Discuss Porter’s 5 forces model – theoretical perspective; apply to Amazon)

4. Discuss at least three types of security issues that Amazon might encounter with the technology it has and how to protect itself.

(Discuss security issues with a focus on three key issues and how to protect itself; apply the three key issues to Amazon and how to protect itself)

(ex. Use a mix of academic sources such as books, journal articles and non-academic sources such as the website of the company, other sites, news, media sources, etc.)

5. Discuss how Amazon uses Cloud Computing by drawing on its advantages and disadvantages.

(ex. Use a mix of academic sources such as books, journal articles and non-academic sources such as the website of the company, other sites, news, media sources etc.)

(Discuss from a theoretical perspective with advantages and disadvantages –Cloud Computing; apply to Amazon)

6. Information ethics govern the ethical and moral issues arising from the development and use of information technologies, as well as the creation, collection, duplication, distribution, and processing of information itself (with or without the aid of computer technologies). Ethical dilemmas in this area usually arise not as simple, clear-cut situations but as clashes between competing goals, responsibilities, and loyalties. Inevitably, there will be more than one socially acceptable or “correct” decision. For this reason, acting ethically and legally are not always the same.

Describe briefly three e-policies that Amazon implements to protect themselves.

(ex. Use a mix of academic sources such as books, journal articles and non-academic sources such as the website of the company, other sites, news, media sources etc.)

(Discuss e-policies from an academic perspective and analyse what Amazon can use to protect themselves)

7. Discuss how Amazon applies the three areas for maintaining MIS infrastructure.

(ex. Use a mix of academic sources such as books, journal articles and non-academic sources such as the website of the company, other sites, news, media sources etc.)

(Discussion of three areas for maintaining MIS infrastructure- theoretical perspective and applied to Amazon)

8. Define Database Management Systems (DBMS) and discuss the advantages and disadvantages for Amazon using DBMS.

(Define DBMS and discuss the advantages and disadvantages of how Amazon uses DBMS.)

(ex. Use a mix of academic sources such as books, journal articles and non-academic sources such as the website of the company, other sites, news, media sources, etc.)

9. Discuss how the four components of MIS add value to Amazon.

(ex. Use a mix of academic sources such as books, journal articles, and non-academic sources such as the website of the company, other sites, news, media sources etc.)

(Discuss the 4 components of MIS – theoretical perspective; apply to Amazon)

(ex. Use a mix of academic sources such as books, journal articles, and non-academic sources such as the website of the company, other sites, news, media sources, etc.)

Suggested structure:

Title Page

Table of contents

Introduction (state the aim of the case study, present the structure of the case study, overview of the chosen company)

Tasks 1-9

Conclusion

References List (full reference)

Useful links for Amazon case study:

1. https://www.smartinsights.com/digital-marketing-strategy/online-business-revenue-models/amazon-case-study/
2. https://aws.amazon.com/solutions/case-studies/amazon/
3. https://www.ecommerce-digest.com/amazon-case-study.html
4. https://lapaas.com/how-big-is-amazon-amazon-case-study/

Answer

Request Answer of this Assignment